Who are we ?
Vacancéole is a daring brand which, for 14 years, has been creating unique holidays adapted to each region. Our group manages more than 100 tourist complexes, holiday villages and hotels across France. Whether by the sea, in the mountains, in the countryside, or in a town or city, we strive to offer our guests the very best each destination has to offer.
Our mission is to create unique experiences with a focus on adventure and authenticity for tourists in each region where we're present.
Discovery and exploration are at the heart of what we do.
"Our aim is to immerse our guests in the region they're visiting."
VACANCÉOLE: a world of destinations!
We create all kinds of experiences for tourists, including by the sea, in mountains, in towns and cities, and in the countryside, offering them unbeatable flexibility.
In a rapidly changing industry, we work day, day out to meet the expectations of our customers as best we can. Getting to know each and every one of our guests, and striving to meet their needs, is what drives us to create genuine, authentic and enjoyable experiences that cater for all! Our staff throughout France are true experts on their region. Their passion for what they do means they go out of their way for our guests.
« 'In 2020, 750,000 of you chose Vacancéole for your holidays!' »
Fact and Figures
VACANCÉOLE: passionate about local!
As a very local partner, we're eager to put down roots wherever we're present, making a positive contribution to the local economy and society. We believe a company is so much more than just its balance sheet. A company should have a purpose and be driven by a set of values, striving to fulfil its mission whilst ensuring the well-being of its staff and looking after its surroundings. We firmly believe our approach benefits each and every one of our guests and thus contributes to ensuring the smooth functioning of the ecosystem as a whole.
- Aware of the current and future challenges for society, we strive to ensure our development is responsible and sustainable.
- The fact that 29 of our tourist complexes have been awarded the Clef Verte label is a reflection of our hard work in this area.
- What's more, we've built a solid partnership with the French League for the Protection of Birds (LPO). As such, 4 of our tourist complexes have been granted the Refuge LPO© label.
- Lastly, we work day in, day out to ensure we're constantly making progress in terms of the 3 pillars of sustainable development.
Vacancéole is a daring brand which, for 14 years, has been creating unique holidays adapted to each region. Our group manages more than 90 tourist complexes, holiday villages and hotels across France. Whether by the sea, in the mountains, in the countryside, or in a town or city, Vacancéole strives to offer its guests the very best each destination has to offer.
Since its founding in 2009 by Éric Journiat and Nicolas Braymand, the Vacancéole Group has been committed to forging close relationships built on trust with owners and managers. This has enabled it to quickly become a leader in the management, running and renting of tourist accommodation throughout France. As such, Vacancéole has experienced strong growth in the face of fierce competition and is now amongst the top 5 holiday rental operators in France.
Vacancéole brings together all the skills and knowledge necessary in order to launch and run its projects successfully within each local ecosystem. Its senior management team fosters a culture of collective responsibility at all levels, thus ensuring a high-quality service as well as transparency in everything it does. Driven by an entrepreneurial spirit, Vacancéole is constantly adapting to meet the needs of its customers to the best of its ability. As such, the Group anticipates their expectations in an innovative and responsible manner.
Throughout 2020 and despite the unusual circumstances, Vacancéole has continued to push ahead with its financing, increasing its capital by €5,000,000 thanks to two regional institutional investment funds. Crédit Agricole Alpes Développement and Garibaldi Participations (a subsidiary of Banque Populaire Auvergne Rhône Alpes) have acquired a stake in the Group. Vacancéole's objective is to effectively manage its strategic priorities over the coming years, these including diversification, digitalisation and enhancing the customer experience.